By Tim Colwill on June 4, 2014 at 3:56 pm
By now we’ve all heard of Ubisoft Game, and if you haven’t, then you’ve been living under a rock. Ubisoft Game is the latest in a long line of titles from Ubisoft, and with a bigger budget than ever before and no less than 75 of Ubisoft’s 193 global studios working on it, there’s no doubt that this year’s Ubisoft Game is going to be the big one.
By Stace Harman on September 17, 2013 at 1:58 pm
Ubisoft’s desire to embrace the growing trend of F2P gaming has led the publisher to hold a series of international Digital Day events at which it showcases upcoming and existing projects across a broad spectrum of IPs and business models.
At the most recent of these Digital Days to be held in Ubisoft’s home town of Paris, we spoke to EMEA marketing director of digital publishing, Thomas Paincon, about the internal changes necessary to support new methods of pay and play.