I have "I'm a DJ" stuck in my head.

If you've been following our coverage of the Genius Products vs Activision scandal over the latter publisher's acquisition of developer 7 Studios, and the supposedly resultant delay to Genius Product's title Scratch: The Ultimate DJ, you'll know that Activision recently announced that the L.A. Superior Court ruled in their favour, concluding that their was no proof of wrongdoing by Activision, and refusing to grant any restraining order against them.

In a surprise twist, however, Genius Products have released their own statement, in which they detail the court's ruling in their favour, and ordering 7 Studios to hand over all source code, developer tools and technology related to Scratch: The Ultimate DJ within five days of the April 15th ruling. 7 Studios are also barred from releasing any information regarding the title they had in development for 18 months to new owners Activision by an injunction; so while no order was filed against Activision per se, their statement now looks to have contained quite a few glaring omissions.

According to Genius Products' statement, Activision attempted to argue that Scratch: The Ultimate DJ remained the property of 7 Studios, even though the developer had been contracted by Genius Products to create the game, but were overruled. Another interesting snippet of the press release reveals that prior to purchasing the financially-ailing 7 Studios, Activision had actually approached Genius Products with an offer to buy the entire Scratch: The Ultimate DJ game part and parcel; is this possibly further evidence that Activision's own title, DJ Hero, is far from complete, or that the behemoth publisher has doubts of its success amongst competing titles?

Perhaps in retaliation to Activision's apparently incomplete account of events suggesting they had sailed through the case scot-free, Genius Products have gone so far as to make a transcript of the proceedings available through certain subscriber channels. Once again the cut-and-thrust of big-business media relations finds a convenient schoolyard analogy: trying to save face under threat of falling popularity, Queen Bee Activision gets in first with a heavily edited account of how detention went down, as well as accusing their rival of spreading false rumours, and an enraged Genius Products responds by spreading counter-gossip backed up by apparent evidence to prove it; their friends are left wondering what exactly the truth is and what both sides' motives are.

Is this a win for Genius Products? They have their game back, and Activision are robbed of a product it looks more and more like they were trying to either suppress or borrow from, but who is going to pick up the near-complete product and polish it off for them? Will Scratch: The Ultimate DJ be lost to gamers, left in development hell; or even worse, released in an unfinished or gimped form, simply to keep it out of the hands of rivals? And is all this providing both titles with a huge amount of extra publicity? At least we can answer one of those questions, and both companies get something out of this mess.