Twitch gets big, gets bought, and gets tough.
By Jason Imms on August 7, 2014 at 12:20 pm
Video streaming juggernaut Twitch has partnered with Audible Magic to implement its technology for automatically dropping the copyright hammer on archived videos considered to be “flagged content.”
In a blog post yesterday, Twitch announced that it would be scanning its archives and automatically muting sections of video-on-demand videos (VODs) containing “unauthorised third-party audio.”
“The Audible Magic technology will scan for third party music in 30 minute blocks — if Audible Magic does not detect its clients’ music, that portion of the VOD will not be muted. If third party audio is detected anywhere in the 30-minute scanned block, the entire 30 minutes will be muted.” To our knowledge this will all happen automatically, meaning that channel owners would only be notified once their VODs have already been muted.
When viewers are watching flagged VODs, they will receive a notification above the progress bar alerting them that audio has been muted due to a copyright violation.
Twitch takes great pains to confirm that this new policy will only affect VODs, and will have no impact on live streams. “Audio Recognition will only be run against audio in VODs. We are not scanning live broadcasts and there is no automated takedown of live content.”
On top of this, Twitch also announced yesterday that it would no longer offer the option to store VODs in perpetuity. Citing storage costs relating to “petabytes of video that no one has ever viewed,” Twitch will be removing the “save forever” option, and upgrading its video manager.
This change will allow Twitch to save money on storage, and increase overall video quality. Users that wish to keep their videos for longer than the new storage periods outlined in the blog post will need to export them to YouTube, making the storage cost Google’s problem.