But is it the same 2K Marin it used to be?
By Tim Colwill on June 1, 2014 at 1:52 pm
The BioShock franchise will not end with the shutdown of Irrational Games, as 2K confirm late on Friday that stewardship of the series will fall to 2K Marin.
2K Marin have previously been responsible for BioShock 2, which was quite well received, but that was before the studio was hit with massive layoffs in the wake of the poor performance of The Bureau: XCOM Declassified.
Speaking to analysts at a recent conference, Take Two’s megaboss Strauss Zelnick commented that “We haven’t given any color on how you should think about it yet except we do believe it’s beloved. We think it’s important [and] certainly something that we’re focused on, something 2K Marin will be responsible for shepherding going forward. I don’t want to say much else except to agree with you. I think there’s a lot of upside in that franchise.”
“It hasn’t necessarily been realized yet. And the question for the future, assuming we decide to answer the question, would be ‘How do you stay true to that creatively?’ ‘How do you do something exciting?’ and ‘How do you do expand the market?’ That would be the natural drill. We’re starting from a good point on it. And certainly it’s been a great piece of business for us. It’s been a profitable piece of business.”
Source: via Rock, Paper, Shotgun