Developers of astronomically popular game calculate they can go ten years without turning a profit before shutting doors.
By Tim Colwill on May 13, 2014 at 6:29 pm
Mojang could go ten years without turning a profit before they run out of money, according to founder Markus “Notch” Persson. Persson was speaking to Rolling Stone when he said “Hopefully, we are going to keep making money at Mojang, but if we don’t, that’s fine.”
“We just have 10 fun years, and then, the last year, we’d say to our employees, ‘If we don’t make any money this year, Mojang is going to be dead. So you might want to look for new jobs.’”
Notch later jumped on Twitter to clarify that the Rolling Stone article was “weirdly angled”, and that “I meant we’re saving money so that from the day we don’t make a profit, we’ll survive another ten years.”
“So basically, we’ve got money saved to have ten more years to come up with a new project, without making a single cent in that time,” he added.
Source: via Tom’s Hardware