Going free-to-play has caused a bit of a RIFT in Trion's figures.
By Alex Walker on November 8, 2013 at 11:00 am
Song of Dreams, the latest update — although these things are so large they really should be called expansion — for RIFT has gone live this week. According to the official website, the patch adds a new Planar Attunement Nexus, International Shards and six weeks of Level 60 instances, featuring a new dungeon, Slivers and Chronicles.
I actually have no idea what any of those mean: Slivers sound like the creatures from Magic: The Gathering and Chronicles sound like a 19th century novel. Nevertheless, it’s been a good time for the free-to-play MMO, with the game enjoying a strong resurgence. Since its relaunch on Steam and the recent Extra Life charity marathon, RIFT enjoyed “the highest single day gain in new users since the game’s launch more than 2 years ago”.
“On Sunday alone, we outperformed Storm Legion’s launch by 219%,” Trion Worlds CEO Scott Hartsman said in a release. “We went back and checked the numbers twice. It was almost in the realm of too high to believe.” Other highlights from the charity weekend include 25% more new users than its initial free-to-play launch back in June, with 16% of those having already experienced Telara before.