To follow in the shoes of Riot.
By Tim Colwill on April 9, 2013 at 8:40 am
In what might well be described as “a very smart move”, Blizzard have announced the acquisition of the IGN Pro League — including the technology, assets, and some of the employees. The acquired goodies will be mashed together into Blizzard’s own eSports team, based in San Francisco.
The news follows on the heels of Blizzard announcing a major overhaul to the StarCraft II WCS including new global broadcasting partners and a massive $1.6 million prize pool. Part of the overhaul included the discussion of a new “central hub” for players to follow along with all the action, which seems to be what Blizzard are angling at with this announcement today.
Blizzard won’t be the first developer to try and bring eSports coverage in-house — Riot already does the same thing, and it’s working out pretty well for them. It’s not clear exactly what Blizzard will be using their new eSports office for, but it’ll be interesting to watch.