Are there any EA games you don't own yet?
By Alice Lynton on March 10, 2013 at 1:45 pm
To apologise and compensate for SimCity’s tremendously troubled launch, EA has decided to offer a free game to everyone who purchased Maxis’s latest effort. According to an emailed statement, if you’ve activated a copy, you’ll be emailed with instructions on how to redeem your free game, which will become available on March 18.
“I know that’s a little contrived – kind of like buying a present for a friend after you did something crummy, but we feel bad about what happened. We’re hoping you won’t stay mad and that we’ll be friends again when SimCity is running at 100%,” Maxis head Lucy Bradshaw said. She went on to say the experience has improved dramatically over the last few days.
“A lot more people logged on than we expected. More people played and played in ways we never saw in the beta. OK, we agree, that was dumb,” she added.
Meanwhile, in an interview with Polygon, Bradshaw confirmed EA has requested marketing affiliates cease all promotion of the game.