StarCraft 2 going free to play? Not likely, says Blizzard chief

Mike Morhaime

By on December 6, 2012 at 7:54 pm

There’s been speculation for some time that Blizzard were looking to take their flagship RTS StarCraft II free-to-play in the future, but Blizzard CEO Mike Morhaime has hosed down that notion at the recent IPL event. “It’s a little frustrating the question keeps coming up,” he said, “because the math just isn’t there to support the assumptions behind that argument.”

StarCraft II has the most value of any entertainment property out there,” claimed Morhaime to PCGamesN. “I mean, jeez, if you bought it during Black Friday, it was 50% off, 20 bucks. Compare that to the price of your so-called free-to-play games. Twenty dollars and you can play it practically forever.”

“There are a lot of people who have purchased StarCraft and our other games, and they know what the value is.”

Earlier in the year, StarCraft 2‘s lead designer Dustin Browder claimed that Blizzard were “looking at free-to-play as an option” for the multiplayer side of the game.

Source: PCGamesN

5 comments (Leave your own)

It’s 20 bucks entry. f2p is free entry. I’ll be getting HotS and LotV, but it’s not an apt comparison =D


It’s 20 bucks entry. f2p is free entry. I’ll be getting HotS and LotV, but it’s not an apt comparison =D

More often than not though, Free-to-play turns out to be more like Pay-to-win.


Yeah, and $20 for a gun, $20 for a skin, $20 for a DLC, $20 for a map.
$20 for a retail MP game with 1000 hours of fun? ..


My point still stands. it’s 20 bucks to try the game out, other games are free to try, and if they want to spend money on it, they can do that later.


Not every game is going to fit that model, your point is terrible. Free to play simply won’t work with games that are either in the bag or out of the bag.

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