DICE isn’t just “a Battlefield factory”, claims EA’s Soderlund

DICE logo

By on November 21, 2012 at 11:32 am

Although DICE are responsible for pushing out some of EA’s top earners, the publisher is keen to make sure that the Swedish company doesn’t become just a gigantic mass-production line for military shooters.

Speaking to Official Xbox Magazine, EA’s vice-president Patrick Soderlund said that “not all of them (the 300 people at DICE) are working on Battlefield things, and that’s intentional, because we don’t want to become a Battlefield factory. The minute we start saying ‘you’re going to make a Battlefield game for the rest of your life’, they’re going to go some place else.”

“So for them to make great Battlefield games there need to be other things for them to do as well,” said Soderlund. “That’s why we have people who move around quite a bit. And then obviously we have a boatload of people that just want to make Battlefield because they love it.”

Source: OXM

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17 comments (Leave your own)

Mirror’s Edge 2.

BELIEVE!

 

“some *of EA’s top earners”

Sorry, just annoyed my brain.

 

They’re still making ‘great Battlefield games’ these days? Who knew! There I was thinking that franchise shrivelled up and died after becoming Call of Duty with vehicles.

 

akira675:
“some *of EA’s top earners”

Sorry, just annoyed my brain.

No apology! Thanks for spotting it :)

 

jambo:
Mirror’s Edge 2.

BELIEVE!

I can’t help but mix Mirrors Edge and Battlefield to make a colorful, futuristic shooter which has players free running all over a massive map while they kill each other, a game with color and stupidly fun movement system; it’s like brink but not shit.

 

sane: I can’t help but mix Mirrors Edge and Battlefield to make a colorful, futuristic shooter which has players free running all over a massive map while they kill each other, a game with color and stupidly fun movement system; it’s like brink but not shit.

Sounds almost like Nerf Arena blast. – Except you can’t run on walls in that, but it sure is bright and colorful. :P

 

it’s like brink but not shit.

I’d play not shit Brink.

 

I’ll believe them when they release Mirror’s Edge 2. :P Rallisport Challenge 3 wouldn’t go astray either.

 

makena,

I’d also play not shit Brink.

 

Of course not… factories turn out *finished* products. :P

 

jambo:
Mirror’s Edge 2.

BELIEVE!

makena: I’d play not shit Brink.

matty:
makena,

I’d also play not shit Brink.

+1 +1 +1

 

Codename Eagle 2

 

o_0 check this out: http://en.wikipedia.org/wiki/EA_Digital_Illusions_CE#Games_developed

EA bought them in 2004. Since then DICE has developed 22 games.
2 of them weren’t military shooters.

Hmm. Not convinced yet, Soderlund.

 

God I really hope for Mirror’s Edge 2.

 

Anyone else get the vibe that they think of their employees as children?

Read the article again with that in mind…

 

pets more like it.

 

profitable ones, at that.

 
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